Yes. You can create up to 5 points programs and up to 5 VIP programs, and use "Eligibility by customer tags" to decide who takes part in each one. For example, customers tagged "Wholesale" earn 1 point per $10, and all other customers earn 1 point per $1. Each customer takes part in one points program and one VIP program. If a customer matches several programs, the program with the higher priority applies.